Truth in Franchising


Providing an unbiased look at the pros and cons of franchising for those considering a purchase of a franchise.

About Us

Just the fact that you have arrived on this site shows that you are thinking about owning a franchise. Your readership also indicates a desire to be successful in your business endeavor. You have no doubt heard that thousands of people have found franchising to be a satisfying and profitable way to own their own business, but you probably also have heard far too many horror stories about franchising relationships gone awry. You are visiting this site because you want to be part of the happy, not sad, statistics that tell the story of franchising in the United States.

Do We Really Need Another Franchise Website?

After looking at many of the franchise websites, we found that most lacked an honest appraisal of the pros and cons of franchising. Many websites present franchising from the perspective of people with opportunities to sell. We wanted to discuss franchising from the perspective of consumer awareness, understanding that educated consumers maker better, more informed choices.

Many individuals are interested in the purchase of a franchise, but really do not what that encompasses. We believe it is our mission to help individuals walk through the various opportunities, understand the differences, and assist in the analysis of the market for the particular products and services of the franchises under consideration. Ultimately, by going through this type of process the franchisor and franchisee will enter into a mutually satisfactory relationship.

How to Contact Us

We invite your feedback about this site and franchising in general. Feel free to send us an email at info@truthinfranchising.com.

Our corporate address is:
Truth in Franchising
50 Brookside
Exeter, NH 03833 USA